The Regents of the University of California hold the copyright to all UC system domain Web site content. We recommend you include copyright information in the footer of every page on your Web site, formatted according to the Web Guide Footer specifications.

The Office of the Vice Chancellor, Administrative Services, has developed and maintains a Terms of Use document that is specifically concerned with Web sites in the ucsb.edu domain. This document defines the ucsb.edu Web space and includes sections on Links to Third Party Sites, Privacy, Access and Use of Services, Restrictions On Use Of Materials, and the Digital Millennium Copyright Act, as well as disclaimer and limit of liability statements. The WSG recommends that you include a link on your Web page to the Terms of Use document in your Footer. For instructions on how to "include" Terms of Use content in a Web page, see Add Terms of Use to Your Web Site.

If your Web site collects data, follow guidelines in the UC Business and Finance Bulletin IS-3 on Electronic Information Security (http://www.ucop.edu/ucophome/policies/bfb/is3.pdf). This policy provides critical information about measures to promote the security of and access to electronic data

The Office of the Vice Chancellor, Administrative Services, has also developed and maintains resources related to acknowledgements and advertising on UCSB Web sites. These include the following.

• Acknowledgements and Advertising on University Electronic Resources: A set of guidelines designed to provide basic principles and examples of acceptable and unacceptable acknowledgements and advertising on UCSB electronic resources to assist Web administrators, designers, and others to abide by University policy and applicable law.
• Advertising Matrix: A matrix that displays what kinds of advertising or third-party symbols (banner ads, sponsor logos, links to online stores, etc.) are permitted or disallowed on various kinds of UCSB Web sites.

Choose one of these methods to give users access to information on the University's position in relation to non-UCSB sites linked from within the UCSB Web space.

• Include a link on your Web page to the UCSB Terms of Use document (see the Web Guide Footer recommendation).
• Incorporate original content from the Terms of Use document into your Web site (for instructions, see Add Terms of Use to Your Web Site).

The WSG recommends that the following statement be included on the login page of any UCSB online applications that give access to user data:

"This is official University of California Santa Barbara information. Access to, disclosure of, or use of this information without appropriate authorization may result in disciplinary action and/or criminal prosecution. See UCSB Rules of Conduct."

Resources: Civil Code Section 1798.55–1798.57

UCSB Web sites that collect personal information from visitors must contain a formal privacy notification statement, and Web sites that collect general information are also encouraged to do so. For details of the guidelines governing privacy notification, including a definition of "personal information," see the UCSB Advisory on Privacy Notification. The Office of the Vice Chancellor, Administrative Services, has developed and maintains a Privacy Notification Statement that summarizes privacy practices for all authorized UCSB Web sites, including information collection and use, visitor choices, and security practices. The WSG recommends that all UCSB Web sites that collect information from visitors link to this Privacy Notification Statement.

• Sites collecting personal information must display the statement (or a link to the statement) prominently on the page on which the information is requested, and it should be accessible to the individual to read prior to volunteering information about him/herself. The icon or link should contain the word "privacy."
• Sites collecting only general information may display the link on the footer of the site home page. The link should contain the word "privacy."

For instructions on how to incorporate the Privacy Notification Statement into a Web page, see Add Privacy Notification Statement to Your Web Site.

If you are taking your own photos or using an outside source, it is recommended that you obtain appropriate permission. See our Image Resources page for further information, including links to release forms provided by the UCSB Risk Management Department.